Optimize Your Social Media Profiles: From Bio to Links

Social media profiles are often one of the first ways your audience decides whether your business is real, trustworthy, and credible. Think about the last time you landed on a business page with no profile picture, no website link, and a blank About section. Chances are you felt a little suspicious about whether it was a legitimate page or even a real business.

When you optimize your social media profiles, you welcome your audience to a page that reflects your business, your core values, and your offers. It shows who you are, who you serve, and why people should trust you.

In this hands-on workshop, you’ll learn how to create standout profiles on Facebook, Instagram, TikTok, and LinkedIn. We’ll cover practical updates like writing keyword-specific bios, adding links, choosing your profile image, and using simple SEO strategies that make your business easier to find online.

Speaker(s): J. Rachel West, Founder of JRW Consulting LLC and creator of the Foundations First Framework™, will guide you step by step as you optimize your social media profiles to attract the right people to your page.

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